|
|
Article: Online Personal Care: Targeting online browsers and increasing customer loyalty.
- Article from:
- M2 Presswire
- Article date:
- February 19, 2003
CopyrightCOPYRIGHT 2003 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
M2 PRESSWIRE-19 February 2003-Research and Markets: Online Personal Care: Targeting online browsers and increasing customer loyalty(C)1994-2003 M2 COMMUNICATIONS LTD
RDATE:02152003
48% of people in Western Europe and 73% of people in the US, have access to the internet. Of those with home access, 6% in Europe and 14% in the US, have ordered and bought products or services online. Retailers and manufacturers of personal care products must understand the ever-changing requirements of the online personal care buyer and information seeker, in order to formulate successful, long-term eCommerce strategies and gain ground over their competition. Online ...