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Article: Tony Granger: One agency's loss ... Goodbye Bozell and hello Charlotte Street: Granger reflects on two tough roles.(News)(Tony Granger leaves position at Bozell to be creative director at Saatchi & Saatchi, London)(Interview)
- Article from:
- Advertising Age
- Article date:
- February 3, 2003
CopyrightCOPYRIGHT 2003 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: STEFANO HATFIELD
Tony Granger says he gets bored very quickly. So perhaps it shouldn't have been that much of a surprise when he rocked Bozell, New York, last month by announcing that he was leaving to step into David Droga's outsized shoes as executive creative director of Saatchi & Saatchi, London.
In two years as ECD of Bozell Mr. Granger, a passionate 42-year-old South African, transformed a sleepy creative department into one that came third in the world at the Cannes International Advertising Festival 2002, beating all other American agencies. In fact, he was important enough to the agency that his departure will be seen by many as a ...
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