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Article: Fresh Alternative(TM) Brand to be introduced in Arizona. (Protein Technologies International Inc.) (product announcement)
- Article from:
- PR Newswire
- Article date:
- January 25, 1991
CopyrightCOPYRIGHT 1991 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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FRESH ALTERNATIVE(TM) BRAND TO BE INTRODUCED IN ARIZONA
ST. LOUIS, Mo., Jan. 25 /PRNewswire/ -- Fresh Alternative(TM) Brand, a new milk alternative will be available throughout Arizona on Monday, Jan. 28, 1991. The product was developed by Protein Technologies International Inc., a subsidiary of St. Louis-based Ralston Purina Co. Fresh Alternative marks the company's first foray into the grocer's dairy case.
The product is a long-awaited solution for the thousands of people in Arizona who suffer from lactose intolerance -- the inability to digest dairy products -- that often results in gastrointestinal distress. Fresh Alternative also will be a ...