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Article: Kellogg 'Breakfast With Barry' Warms Trading Day at NYSE; Actor Barry Williams Highlights Introduction of Kellogg's Fruit Harvest Cereal at Summer-in-Winter Fruit Market Outside the New York Stock Exchange.
- Article from:
- PR Newswire
- Article date:
- February 27, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK -- NEW YORK, Feb. 27 /PRNewswire/ -- To the delight of traders at the New York Stock Exchange, Kellogg Company today brought the look and feel of a summer fruit market to Broad Street on an otherwise cold February morning to celebrate the introduction of Kellogg's Fruit Harvest Cereal, a new line of lightly sweetened cereal with select varieties of real fruit.
Carlos Gutierrez, Chairman and CEO of Kellogg, and Graham Petersen, Vice President Innovation, unveiled giant cereal boxes depicting the two varieties of Fruit Harvest Cereal -- Strawberry Blueberry and Apple Cinnamon -- while a chorus line of dancing strawberries, blueberries and apples marked ...