Article: The don'ts and dos of subject line marketing. (E-Mail Marketing).

Article: E-mail marketing sends customers to small ...
Crain's Detroit Business;  December 17, 2007 ;     700+ words ... ... networking events. E-mail marketing has given a boost to Pinnacle ... 640,000 this year. E-mail marketing is one of the most effective ... than one with a general subject line. While e-mail marketing can be a very effective ...

Article: Ask The Expert: Test often for best e-mail ...
B to B;  April 5, 2004 ;     700+ words ... ... Publicly available e-mail marketing data aren't very useful ... element, such as the subject line. The beauty of e-mail marketing is that you can run multiple ... four secrets to great e-mail marketing are test, test, test ...

Article: Dos and don'ts for your subject line.
The Newsletter on Newsletters;  August 15, 2001 ;     548 words ... ... this about e-mail marketing: "The subject line is your most valuable ... free" in the subject line, and "free ... example of a good subject line: "New e-services ... implementing e-mail marketing campaigns for a ...

Article: Travel E-mail Marketing continues despite problems ...
M2 Presswire;  January 28, 2004 ;     600 words ... ... Markets: Travel E-mail Marketing continues despite problems ... entitled "Travel E-mail Marketing: Increasing Sophistication ... companies are using e-mail marketing and what type of content ... What makes a good subject line is also considered ...

Article: What's working in BTB e-mail marketing ...
DM News;  July 9, 2007 ;     700+ words ... ... send a BTB e-mail marketing message? According ... percent when the subject line does not mention ... legitimate BTB e-mail marketing best practices ... part of the e-mail marketing message is the ... message is the subject line. Even though ...

Article: TIPS FOR EFFECTIVE E-MAIL MARKETING.(CAPITAL REGION ...
Wisconsin State Journal (Madison, WI);  April 1, 2008 ;     700+ words ... ... has shown that e-mail marketing earns a substantially ... important advantage of e-mail marketing is its measurability ... launching a successful e-mail marketing campaign is determining ... FIRST IMPRESSION If the subject line doesn't capture your ...

Article: Watch your marketing take off with ...
Tobacco Retailer;  March 1, 2009 ;     700+ words ... ... on successful e-mail marketing techniques. Robinson gives seminars on e-mail marketing to groups throughout ... calendar of your e-mail marketing so you can see who ... From" line and the "Subject" line. According to Robinson ...