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Article: Modern iconography: Michael Peters argues that today's branding world should realise that `one picture is worth a thousand words' and that the language of icons will play a greater role in future communications. (Brand Papers).
- Article from:
- Brand Strategy
- Article date:
- March 1, 2003
- Author:
CopyrightCOPYRIGHT 2003 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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I find it extraordinary that after thousands of years, in the year 2003 we can still marvel at ancient cave paintings in remote places around the globe, which provide us with a detailed understanding of people's lives and behaviour from those historic times.
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