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Article: The French wine challenge: French wines are battling the increasing popularity of other top wine-producing regions by offering a wide range of choices and plenty of wonderful values.
- Article from:
- StateWays
- Article date:
- March 1, 2003
- Author:
CopyrightCOPYRIGHT 2003 Bev-AL Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Irony of ironies: the French, who practically invented wine, who for centuries have been the world's reference point for wine production, are looking over their shoulders at the competition. And they hardly have to turn their heads, because Australia is virtually abreast of France in quantity of wine imported by the U.S. Even in terms of the dollar value of wine exported to the U.S. -- where France has always been Number One, despite the fact that Italy exported more quantity -- France has had to cede its leadership position, to Italy.
After recovering from the shock of it all, however, French wine producers and the numerous comitees that regulate and promote ...