|
|
Article: BTG to commercialise fundamental patents relating to online affiliate programs; Company aims to realise value from web navigational tracking patent portfolio.
- Article from:
- M2 Presswire
- Article date:
- April 1, 2003
CopyrightCOPYRIGHT 2003 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
M2 PRESSWIRE-1 April 2003-BTG: BTG to commercialise fundamental patents relating to online affiliate programs; Company aims to realise value from web navigational tracking patent portfolio(C)1994-2003 M2 COMMUNICATIONS LTD
RDATE:04012003
London, UK -- BTG, a global technology commercialisation company, today announced its plans to commercialise a portfolio of patents relating to web navigational tracking and online affiliate programs. These patented technologies are widely used in e-commerce to allow online merchants to track referrals from affiliate websites.
The portfolio includes four key patents covering the mechanics behind affiliate ...