|
|
Article: War coverage puts some firms' television ads on the shelf.(BUSINESS)
- Article from:
- Star Tribune (Minneapolis, MN)
- Article date:
- March 23, 2003
- Author:
CopyrightCOPYRIGHT 2003 Star Tribune Co. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Byline: Melissa Levy; Staff Writer
Today typically would be a prime time for TV commercials because the Academy Awards and NCAA basketball tournament are events that draw the biggest corporate names.
But with the nation at war with Iraq, news coverage often replaces regular programming - and companies might pause to rethink their promotional plans.
For example, American Express Co. knew months ago that it would pull its advertising for two to three days after a war began. The financial services firm, with a large employment base in Minneapolis, still expects to run commercials during tonight's Academy Awards, however.
"As of right ...