Article: Mass Media

MASS MEDIA

MASS MEDIA. The term "mass media" refers to various audiovisual culture industries that send content from a particular source to a wide audience for example, recorded music and television. The twentieth century in the United States was characterized by the transformation of artisanal, local hobbies and small businesses into highly centralized, rationalized industries working like production lines, and the entertainment and informational media were no different. In the process, pleasure was turned into profit. And when governments occasionally intervened to regulate, or alternative technologies destabilized established forms and interests, ways were found of ...

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