Article: BETTY CROCKER ADDS FOUR TYPES OF CHEESE TO POTATOES

Article: BETTY CROCKER ADDS FOUR TYPES OF CHEESE TO POTATOES
Herald-News (Joliet, IL);  July 22, 1998 ;     434 words ...Betty Crocker has added Four Cheese Mashed...and full-time secretary: Betty Crocker's Four Cheese Mashed Potatoes...father of two, 4-H agent: Betty Crocker is quoted as saying on...Since I have never made instant potatoes, I was kind of reluctant...surprise to me that we ...

Article: Marketwatch.(Betty Crocker)
Antiques Roadshow Insider;  February 1, 2007 ;     463 words ...Here's a sampling of prices Betty Crocker items have stirred up in recent sales. $309: Betty Crocker's Cookbook, 1969 $237: Betty Crocker's Picture Cook Book, 1950 $95: Betty Crocker's Good & Easy Cookbook, 1971 $58: Betty Crocker Recipe...

Article: Face value: Fictional Betty Crocker gives big business a human touch
Deseret News (Salt Lake City);  October 3, 2007 ;     700+ words ...GOLDEN VALLEY, MINN. -- At 87, Betty Crocker is about the only person who looks...the General Mills headquarters, eight Betty Crocker portraits hang on a wall in the kitchen...mixes work better than Botox. Actually, Betty Crocker is a fictional character dreamed up...

Article: Crazy about Betty: collectors of kitchenalia always have a place for Betty Crocker, the grand dame of American cookbooks.(BOOKS/KITCHENALIA)(General Mills Inc.)
Antiques Roadshow Insider;  February 1, 2007 ;     697 words ......kitchen queen better than good ol' Betty Crocker? Alas, if only she were real.... Betty...is good in American cooking? By now, Betty Crocker's name has been emblazoned on thousands...at General Mills. And when her 1950 Betty Crocker's Picture Cook Book was first released...

Article: SOMETHING ABOUT BETTY; SEVEN FACELIFTS LATER, BETTY CROCKER WORKS TO STAY FRESH.(Brief Article)
HFN The Weekly Newspaper for the Home Furnishing Network;  February 7, 2000 ;     700+ words ......Lady Eleanor Roosevelt. But these days Betty Crocker competes with the likes of Martha Stewart...ago to sell Gold Medal flour. Today, Betty Crocker's name and face are splashed across...in industry surveys, retailers said Betty Crocker faces a challenge in appealing to younger...

Article: Recipe for a New Betty Crocker; Take 75 Faces. Mix Liberally. Pour Into Computer. Serve With Relish.
The Washington Post;  September 12, 1995 ;     700 words ...Betty Crocker, that happy camper of the kitchen...too far. "We're not trying to change Betty Crocker -- she doesn't need fixing," said General...questions of American culture. What does Betty Crocker -- she who started life in 1921 as...

Article: General Mills Today Unveils New Betty Crocker Kitchens; Team Betty Crocker Announced and Search for a Novice Team Member Underway.
PR Newswire;  October 21, 2003 ;     700+ words ...With the snip of a Betty Crocker frosted ribbon and cake for everyone...Steve Sanger, today unveiled the new Betty Crocker Kitchens. On hand to join him were culinary specialists from the Betty Crocker Kitchens and the newly announced...

Article: The first lady of food; New book examines the myth of Betty Crocker
Beacon News, The (Aurora, IL);  June 29, 2005 ;     700+ words ......across the country from sending Betty Crocker more than 4,000 letters a day...Through shrewd marketing, the Betty Crocker brand made a connection with...American women. In "Finding Betty Crocker: The Secret Life of America...

Article: America's imaginary first lady of food: new book examines the myth of Betty Crocker
Courier News (Elgin, IL);  June 1, 2005 ;     700+ words ......across the country from sending Betty Crocker more than 4,000 letters a day...Through shrewd marketing the Betty Crocker brand made a connection with...American women. In Finding Betty Crocker: The Secret Life of America...

Article: Betty Crocker takes on Indian flavor
Post-Tribune (IN);  July 31, 2001 ;     397 words ......PRINTED VERSION The face on the cover of Betty Crocker's newest cookbook doesn't look much...caterer who created the recipes for "Betty Crocker's Indian Home Cooking," which was recently published. "People don't associate Betty Crocker with India," Iyer said. "It's an oxymoron...

Article: the Betty behind the brand; For more than 80 years, Betty Crocker has been a familiar face, giving recipes and advice. But what is the essence of this icon?(TASTE)
Star Tribune (Minneapolis, MN);  May 12, 2005 ;     700+ words ......soccer mom. Whatever version we see, Betty Crocker is a blend of powerful icon, unimpeachable...advice-giver and trusted friend. In Finding Betty Crocker (Simon & Schuster, $23), author...How did you find yourself writing a Betty Crocker biography? Several forces came together...

Article: The Blade, Toledo, Ohio, Kathie Smith column: In search of Betty Crocker.(Column)
Blade (Toledo, OH);  September 4, 2007 ;     657 words ......Kathie Smith Sep. 4--MINNEAPOLIS -- Betty Crocker, of cake mix fame and product packaging...room that displays the many faces of Betty Crocker, the trusted spokesman for General...fascinating story, and a book. Finding Betty Crocker: The Secret Life of America's First...

Article: Betty Crocker Brings Her Kitchen to Knott's Camp Snoopy, Mall of America.
PR Newswire;  October 15, 1998 ;     479 words ...MINNEAPOLIS, Oct. 15 /PRNewswire/ -- Betty Crocker entered the grab-and-go era today when the Betty Crocker Kitchen, a retail bakery, was opened...the bakery's exterior was unveiled by Betty Crocker ambassadors and Snoopy who sported...

Article: Betty Crocker gets a multicultural makeover.(Originated from Knight-Ridder Newspapers)
Knight Ridder/Tribune News Service;  March 19, 1996 ;     479 words ......Take a gander at the new face of Betty Crocker. She's the spitting image of nobody...months, General Mills served up the new Betty Crocker on Tuesday at a portait unveiling in...Manhattan. Say so long to white bread. This Betty Crocker is definitely seven-grain. She's brunette...