Article: LISTENING TO THE MIX | RADIO PERSONALITY'S LOCAL TIES HELP COLOR `THE ERIC AND KATHY SHOW'

He vacationed in France; she went to the Jersey shore. But, if you're tuned to Eric and Kathy, you already know that.

Personal lives are anything but, on this radio show that airs from 5:30 to 9 a.m. weekdays on WTMX (101.9 FM). For the last two years, these two radio personalities have been baring souls and revealing real life tidbits on The Eric and Kathy Show. The combination of chatter, news, and music has proven so engaging that the program is now ranked No. 1 in its core audience, according to Arbitron ratings.

"This is reality based," says Eric Ferguson of the show's success.

"It's people on the radio sharing lives, bad and good.

"Usually, more bad than good, but we put the bad in ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!