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Article: Upwardly mobile cheese steak

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The Record (Bergen County, NJ)
Article date:
October 8, 2004
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THE ASSOCIATED PRESS
The Record (Bergen County, NJ)
10-08-2004

Upwardly mobile cheese steak -- Version of Philly standby costs $100
THE ASSOCIATED PRESS
Date: 10-08-2004, Friday
Section: NEWS
Edtion: All Editions.=.Two Star B. Two Star P. One Star B

PHILADELPHIA - Ready for the $100 cheese steak?

Purists might howl, but the well-heeled and adventurous can now dive into a sandwich that includes not just chopped steak and melted cheese, but goose liver and truffles - at about 25 times the price of a traditional Philly cheese steak.

Barclay Prime owner Stephen Starr acknowledges the costly sandwich is a marketing ploy for his upscale steakhouse, which opened this week on Rittenhouse Square in ...

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