Article: Fox News strives to retain 'underdog' edge Beating cable news rivals, it wants to remain a rebel while aiming still higher

Jacques Steinberg
International Herald Tribune
11-09-2004
U.S. Election Night 2004 delivered more than one decisive victory. As Roger Ailes, the chairman of Fox News, and Rupert Murdoch, the chairman of its parent company, News Corp., entertained their guests with cheeseburgers and hot dogs in a suite down the hall from the control room, Fox's cable news channel was consolidating its ratings gains of the past few years. Fox News clobbered the other U.S. cable news networks, its 8.1 million viewers more than tripling its own election night prime-time performance in 2000. NBC, ABC and CBS, on the other hand, lost millions of viewers this year, according to Nielsen Media Research. Fox News ...

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