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Article: The NPD Group: Digital Music Provides Opportunities, Challenges
- Article from:
- Wireless News
- Article date:
- December 8, 2004
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Wireless News
12-08-2004
The NPD Group: Digital Music Provides Opportunities, Challenges
WIRELESS NEWS-8 December 2004-The NPD Group: Digital Music Provides Opportunities, Challenges (C)2004 10Meters - http:// www.10meters.com
Digital music continues to represent a prime opportunity for the music industry, but there are still challenges in both attracting and maintaining customers, according to the NPD Group.
In a presentation on Thursday at the Music 2.0 conference in Los Angeles, NPD, a provider of sales and marketing information, said its findings indicate that 62 percent of Internet-enabled households currently have digital music files saved on their PCs.
"Nearly two-thirds of U.S. ...