Article: U. Kansas adopts new logo

Liz Nartowicz
University Wire
07-07-2005
(University Daily Kansan) (U-WIRE) LAWRENCE, Kan. -- After nearly a year of deliberation, a new logo will take its place between the athletic Jayhawk and the solemn seal.

David Johnston, director of marketing for the University of Kansas, announced on July 5 that the new logo is with the letters "K" and "U" in blue, Trajan typeface. Johnston said the new logo was an addition and not a replacement.

"The new logo is to fill in the gap between the fun and informal Jayhawk and the formal and official seal," Johnston said.

The Visual Identity Committee recommended this particular logo, out of the four proposed, to Chancellor Robert Hemenway earlier this ...

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