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Article: Xbox 360 console nexus of grand home entertainment strategy
- Article from:
- AP Worldstream
- Article date:
- November 15, 2005
- Author:
CopyrightProvided by ProQuest LLC. (Hide copyright information)
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ALLISON LINN, AP Business Writer
AP Worldstream
11-15-2005
Dateline: REDMOND, Washington
When Microsoft Corp. debuted its first Xbox in the fall of 2001, the videogame console was like a teenager _ decked out in black, eager to fit in with the hip crowd and embarrassed to be seen with its parent company.
The newest version, Xbox 360, has no intention of being a boring grown-up.
But Microsoft says it has learned from some of its youthful mistakes. And after years of distancing the Xbox from its less hip progenitor _ maker of computer operating systems and spreadsheet software _ Microsoft is now more blatantly touting the console as integral to a long-term plan to dominate the connected home.
"I ...