Article: Buyers cotton to Vera Bradley's affordable luxury

Article: Younger Buyers Fuel Vera Bradley's Growth
AP Online;  April 24, 2006 ;     700+ words ... ... going to be in a financial position to afford it. There's affordable luxury and then there's true luxury. (Vera Bradley) fits into the affordable luxury category." But Vera Bradley isn't resting on its paisleys. In the past 18 months ...

Article: Vera Bradley very popular Growing handbag empire ...
Dayton Daily News;  April 9, 2007 ;     649 words ... ... families all carrying Vera Bradley," he says. "They ... Bettman. "We call Vera Bradley 'everyday special,' because it's an affordable luxury." You'll pay between ... gift-giving. All Vera Bradley bags are lightweight ...

Article: New Vera Bradley will sell 'lifestyle': Jefferson ...
News-Sentinel (Fort Wayne, IN);  September 15, 2006 ;     700+ words ... ... Larson Sep. 15--Fort Wayne-based Vera Bradley, which makes quilted handbags, travel ... west, according to a news release. Vera Bradley already operates stores in Carmel and ... stores were the first fully branded Vera Bradley stores, and were used to test various ...

Article: Vera Bradley bags: Blooming hot.
Philadelphia Inquirer (Philadelphia, PA);  September 4, 2007 ;     700+ words ... ... PHILADELPHIA _ Once upon a style time, Vera Bradley handbags were the corny, quilted accessories ... the Mason-Dixon Line. Nowadays, Vera Bradley is an in-demand purse collection that ... And despite its grandma reputation, Vera Bradley morphed into a must-have for girls ...

Article: Blooming prints: Vera Bradley quilted bags, ...
Philadelphia Inquirer (Philadelphia, PA);  August 23, 2007 ;     700+ words ... ... Aug. 23--Once upon a style time, Vera Bradley handbags were the corny, quilted accessories ... the Mason-Dixon Line. Nowadays, Vera Bradley is an in-demand purse collection that ... And despite its grandma reputation, Vera Bradley morphed into a must-have for girls ...

Article: In the bag: Here, there, Vera Bradley bags are ...
Sunday Gazette-Mail;  February 3, 2002 ;     700+ words ... ... Mail FROM Charleston to New York City, Vera Bradley is blooming just like the roses on ... Charleston carries her "Elizabeth" Vera Bradley baby bag every day, along with its ... Baekgaard and Patricia Miller first launched Vera Bradley in Indiana 20 years ago. The line is ...

Article: Vera Bradley bags surging in popularity on U. ...
University Wire;  June 8, 2006 ;     700+ words ... ... GAINESVILLE, Fla. -- The "Java Blue" Vera Bradley bags recently hit an anxiously awaiting ... Village Jeweler. "It's like gold." Vera Bradley manufactures colorful and uniquely patterned ... they are so popular." Quinn has 20 Vera Bradley products. She got her first at age ...