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Article: RedHot Media, AEON Credit in tie-up
- Article from:
- New Straits Times
- Article date:
- February 10, 2007
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New Straits Times
02-10-2007
RedHot Media, AEON Credit in tie-up
Edition: Main/Lifestyle
Section: Business Times
Type: News
AEON Credit Service (M) Sdn Bhd hopes to sign-up 50,000 credit cardholders this year from a co-branding effort with its partner RedHot Media Sdn Bhd, an advertising firm.
The group, which is the first non-financial institution to issue credit cards here, aims to double its credit card user base to 150,000 this year.
Managing director Naruhito Kuroda said the group also plans to invest about RM3 million to open six more branches this year, bringing it to a total of 30 AEON Credit branches by the end of 2007.
"We believe the tie-up with RedHot Media and issuance of AEON ...