Article: Secret Recipe targets RM100m in turnover

Hamisah Hamid
New Straits Times
08-27-2007
Secret Recipe targets RM100m in turnover
Byline: Hamisah Hamid
Edition: Main/Lifestyle
Section: Business Times
Type: Company

SECRET Recipe Cakes and Cafe Sdn Bhd, which currently has 130 outlets in Malaysia and abroad, anticipates group turnover to rise by 11 per cent to over RM100 million this year.

Last year, the home-grown chain of cafe-cum-bakery registered a group turnover of close to RM90 million.
Secret Recipe chief executive officer Datuk Steven Sim said there is a lot of room to expand in Malaysia, especially in small towns.

"Secret Recipe has penetrated all major towns and cities in the country.

"Our growth continued to be double-digit for ...

Related newspaper, magazine, and journal articles:

Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!