Article: V-me and Directv Mas Launch New PSA Campaign About Digital Transition


Wireless News
02-11-2008
V-me and Directv Mas Launch New PSA Campaign About Digital Transition

WIRELESS NEWS-February 11, 2008-V-me and Directv Mas Launch New PSA Campaign About Digital Transition (C)2008 10Meters - http:// www.10meters.com

V-me, a digital Spanish television network, and Directv Mas, the Spanish-language programming service from Directv, unveiled a new PSA initiative to raise awareness among Spanish- and English- speaking viewers about the transition to digital television in February 2009.
The PSA will be aired across the Directv Mas and Directv platform, on V-me (the new in-Spanish national network partnered with public TV) which is carried on most major cable and ...

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