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Article: Sharp Electronics Rolls Out National Marketing Campaign
- Article from:
- Wireless News
- Article date:
- July 17, 2008
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Wireless News
07-17-2008
Sharp Electronics Rolls Out National Marketing Campaign
WIRELESS NEWS-July 17, 2008-Sharp Electronics Rolls Out National Marketing Campaign (C)2008 10Meters - http://www.10meters.com
Sharp Electronics, the U.S. sales and marketing subsidiary of Sharp, announced a large national marketing campaign that highlights an expanded company brand focus.
According to company officials, the campaign highlights Sharp's strong legacies in liquid crystal display (LCD) and solar electricity. The strategy, developed in conjunction with Lowe Worldwide of the Interpublic Group, is based on the concept that Sharp's products can help change consumers' lives.
"LCD TV continues to be ...
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