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Article: Microsoft to cut price of its Xbox in Japan
- Article from:
- International Herald Tribune
- Article date:
- September 2, 2008
- Author:
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From news reports Reuters, AP
International Herald Tribune
09-02-2008
Microsoft to cut price of its Xbox in Japan
Byline: From news reports Reuters, AP
Edition: 4
Section: FINANCE/BUSINESS
TOKYO --
Microsoft said Monday that it would reduce the price of its Xbox 360 game consoles in Japan by up to 29 percent, below Nintendo's Wii and Sony's PlayStation 3, in a bid to revive its sluggish sales.
Demand for the Xbox 360 has been tepid in Japan, mainly because of a lack of popular games. In contrast, the market-leading Wii is thriving on a range of innovative software, prompting Nintendo to raise its earnings forecast Friday.
"It has not gone entirely smoothly," Takashi Sensui, general manager of ...