Article: A.M. Best Offers 'Guide to Understanding Insurance Marketing'


Wireless News
07-28-2009
A.M. Best Offers 'Guide to Understanding Insurance Marketing'
Type: News

The newest guide from the A.M. Best Co., The Guide to Understanding Insurance Marketing, is now available on Amazon.com and other leading online book retailers.

The guide became available this week on Amazon.com (amazon.com), The Insurance Book Store (insurancebookstore.com), Baker & Taylor (btol.com), AbeBooks (abebooks.com) and Alibris (alibris.com).
This 82-page guide provides an overview to the many types of strategies available to marketing professionals in the insurance industry. It also is designed to be a resource for service providers or vendors seeking to contract with an ...

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