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Article: Protecting bright ideas
- Article from:
- The Record (Bergen County, NJ)
- Article date:
- August 2, 2009
- Author:
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HUGH R. MORLEY, STAFF WRITER
The Record (Bergen County, NJ)
08-02-2009
Protecting bright ideas -- Entrepreneurs turning to courts to guard their intellectual property
By HUGH R. MORLEY, STAFF WRITER
Date: 08-02-2009, Sunday
Section: BUSINESS
Hyung Seob Kim believed so strongly in the multi-grain snack cakes made in his native South Korea that he moved to the U.S. to sell them.
Kim said he spent four years designing a cake-making machine and five years building a business around it, convinced that their sweet aroma and the sharp pop emitted as they are created would be a hit with American consumers if stores made the cakes on the premises.
But two weeks ago, 11 years after he started his venture, ...