Article: Vic: Hip hop artist turns to Twitter


AAP General News (Australia)
11-09-2009
Vic: Hip hop artist turns to Twitter

By Edwina Scott

MELBOURNE, Nov 9 AAP - How does an ageing hip hop artist make a comeback?

Post a few thousand tweets, for a start.

MC Hammer, of rapper royalty, is making his name less these days as king of the diamond
album and more as a passionate user of social media.

After losing most of his $33 million fortune and filing for bankruptcy in 1996, he
became a preacher and started looking for new ventures.

The consummate performer knows the power of an audience and has used 6,500 tweets on
networking site Twitter and a six-year-old blog to boost his profile and communicate with
fans in cyberspace.

One ...

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