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Article: CHECKERS IS CARVING BURGER NICHE IN N.J.
- Article from:
- The Record (Bergen County, NJ)
- Article date:
- August 10, 1994
- Author:
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NANCY J. KIM, Staff Writer
The Record (Bergen County, NJ)
08-10-1994
CHECKERS IS CARVING BURGER NICHE IN N.J.
By NANCY J. KIM, Staff Writer
Date: 08-10-1994, Wednesday
Section: BUSINESS
Edition: All Editions -- 3 Star, 2 Star P, 2 Star B, 1 Star Late, 1 Star Early
The double drive-through touting the 99-cent Champ Burger has added
a New Jersey link to its 464-store fast-food chain.
Marking its debut in the Northeast corridor, Checkers has opened
its doors -- or rather, windows -- for business in East Orange, the first
of five Garden State locations for the Clearwater, Fla.-based burger
joint.
The takeout window translated into a window of opportunity for
Checkers, which eliminated all indoor ...