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Article: NBA Finals TV Ratings at 18 Yr. Low
- Article from:
- AP Online
- Article date:
- June 28, 1999
- Author:
CopyrightThis material is published under license from the Associated Press. All inquiries regarding rights should be directed to the Associated Press. (Hide copyright information)
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JEFF GOODMAN, AP Sports Writer
AP Online
06-28-1999
NBA Finals TV Ratings at 18 Yr. Low
NEW YORK (AP) -- Michael Jordan took the NBA Finals television ratings to a new high, but in the first season without him, the ratings fell to their lowest levels in 18 years.
NBC's five-game series average between the San Antonio Spurs and New York Knicks posted a 11.3 national rating and a 21 share, down 40 percent from last year's final series.
The 1998 NBA Finals between Jordan's Chicago Bulls and the Utah Jazz went six games and had a 18.7 rating -- the highest in league history.
The last time the NBA Finals finished with a lower rating than this season was in 1981. However, none of the six games ...
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