Article: Behind the Mystique of Turkish Olive Oil

Gugino, am
Armenian Reporter, The
06-12-2004
You've probably consumed Turkish olive oil on a number of occasions and
don't even know it. How's that? Turkey is the fourth-or fifth-largest
producer of olive oil in the world, after Spain, Italy, Greece, and
sometimes Tunisia, depending on the harvest. But as with much of the olive
oil in Spain and Tunisia, Turkish olive oil is often sent to Italy to be
repackaged and sold as if it were Italian olive oil.

Then there are brands such as Cavallo d'Oro, which sounds very Italian. But
this is a Turkish oil that was shipped to the United States and given an
Italian name to make it easier to sell. After all, most Americans, when
faced with a choice, would buy ...

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