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Article: INTERCONTINENTAL HOTELS GROUP'S EXPRESS BY HOLIDAY INN READY TO MAKE MIDDLE EAST DEBUT
- Article from:
- Al Bawaba
- Article date:
- May 4, 2005
CopyrightCopyright 2005 Al Bawaba. Provided by ProQuest LLC. (Hide copyright information)
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InterContinental Hotels Group, the world's most global hotel
company, announced today that the final touches are being made in
preparation for the opening in 2006 of the first Express by Holiday
Inn properties in the Middle East.
The market is eagerly anticipating the introduction of the new
brand - which will make its regional debut in Dubai, Jeddah and
Riyadh by the year 2006 as InterContinental Hotels Group's budget
hotel concept has already proved exceptionally popular in trend-
setting markets including the U.S. and Europe. Designed and purpose-
built for the price conscious business and leisure traveller, Express
by Holiday Inn hotels have cornered the market by catering for short- ...