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Article: Radio One Takes a Long View
- Article from:
- The Washington Post
- Article date:
- March 6, 2006
- Author:
CopyrightThis material is published under license from the Washington Post. All inquiries regarding rights should be directed to the Washington Post. (Hide copyright information)
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Back when Radio One Inc. began buying radio stations, hip-hop was
unheard music.
Not unheard of, but unheard on the radio in many major cities.
Radio One put hip-hop and other genres of urban music on the
nation's airwaves. Buying underperforming radio stations and turning
them into urban-music machines, the Lanham-based company became the
largest black-owned, black-oriented radio station group in the
country
Today, hip-hop is everywhere. Yesterday's obscure rappers are
today's movie stars -- Mos Def upstaged Bruce Willis in "16
Blocks," one of last weekend's movie openings. Stations catering to