Newspaper article from our research archive:
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IBM, Apple To Cooperate In 5 Fields;Efforts Meant to Blur Product Distinctions
- Article from:
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The Washington Post
- Article date:
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October 3, 1991
- Author:
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Copyright informationCopyright (null) The Washington Post. This material is published under license from the Washington Post. All inquiries regarding rights should be directed to the Washington Post. (Hide copyright information)
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Longtime rivals International Business Machines Corp. and Apple
Computer Inc. launched an ambitious bid to reshape the computer
industry today by announcing a five-part cooperation effort that
gradually will blur the distinction between their product lines.
However, the wide-ranging agreement announced at a press
conference here is unlikely to have much impact on the industry or
computer buyers for several years, analysts said.
IBM President Jack Kuehler and Apple Chairman John Sculley,
mindful that an alliance between the two firms would have been
unthinkable just a few months ago, kidded each other about
continuing to compete fiercely for customers. Sculley proclaimed
their alliance ...
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