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Article: Kohl's to launch Bobby Flay kitchen-goods line in spring; Chef's wares will be available in April; store also plans to expand line of Food Network products
- Article from:
- The Milwaukee Journal Sentinel (Milwaukee, WI)
- Article date:
- November 30, 2007
- Author:
CopyrightCopyright 2007 The Milwaukee Journal Sentinel. Provided by ProQuest LLC. (Hide copyright information)
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Kohl's Department Stores, in partnership with the Food Network,
will launch a line of Bobby Flay kitchen products in all stores in
April.
Flay is the first of the Food Network's celebrity chefs to
collaborate on a branded line, but he probably won't be the only
one, said Sergei Kuharsky, general manager for the Food Network.
The Bobby Flay line will include cookware, dinnerware, kitchen
gadgets, utensils, cutlery, kitchen textiles, kitchen electrics and
barbeque tools, and will reflect the Southwestern flair for which
Flay is known.
The products will be designed with bold colors and rich textures,
in a casual style with a Mediterranean influence.
The Flay launch follows the introduction in ...