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Article: TRADER JOE'S HAS UNIQUE APPROACH

Article from:
Dayton Daily News
Article date:
November 14, 2002
Author:
Copyright

New Kettering grocery focuses on natural food, service

KETTERING - Every Christmas, my brother, Bill, who lives in California, sends me a gift package full of products from Trader Joe's grocery store. He felt sorry for me because I could not buy Trader Joe's unique, private label products in Dayton - until now.

On Nov. 1, Trader Joe's opened its second Ohio store in Town & Country Shopping Center.

Trader Joe's starts with a core selection of low-priced, private- label products, many of them specialty items like one would find in a large health food store or an ethnic market. Add proactive customer service and friendliness usually limited to a small family business, and the result is a ...

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