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Article: Debut puts TV3 in the ratings race
- Article from:
- The Press
- Article date:
- March 23, 2005
- Author:
CopyrightCopyright 2005 The Press. Provided by ProQuest LLC. (Hide copyright information)
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The first round in the television current affairs rating war has
gone to Close Up at 7, but only just.
On Monday night, TV3 debuted Campbell Live in the 7pm slot,
pitching its new current affairs show into a head-to-head ratings
battle with TV One's Close Up at 7 and Prime TV's Paul Holmes.
The fresh young upstart on the current affairs scene got off to a
flying start, with Nielsen Media television ratings for Monday
showing the programme drew a healthy percentage of potential viewers.
Close Up won the time slot with 13.3 per cent, compared with
Campbell Live's 11%.
Paul Holmes languished a lonely third on 1.8%.
Close Up took viewers on a trip to China with Rotorua woman Willie
Terpstra ...