Article: SUPERMARKET SAMPLER: King Arthur has a treat for loyal subjects

King Arthur White Whole Wheat Flour. $2.99 per 5-pound bag. Available in many supermarkets and also at www.bakerscatalogue.com.

Bonnie: ConAgra was the first company to come out with a whole- wheat flour that looked and acted like all-purpose white. But Ultragrain was unfortunately available only to food companies and restaurants - unfortunately, because using this flour is a great way to increase consumption of whole grains, especially for those who prefer the texture and taste of white flour.

But now the King Arthur Flour company has introduced a similar product that's available to consumers. Substitute its white whole- wheat flour cup-for-cup for all-purpose flour in cookies, quick

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