Article: Airline Pricing: Highly Complex, Hotly Competitive

Six hundred thousand airline fare changes.

That's the largest number ever handled in a single day by the Airline Tariff Publishing Co., a cooperative venture owned by the airlines to process changes in ticket prices.

A few years ago, the fare publishing company considered 25,000 daily fare changes to be a lot. But in the last two years, the daily average has been at least eight times that amount. Last week's fare changes didn't approach the record of 600,000, but they were enough to keep the computers humming.

The growing number of fare moves on any given day reflects a major change in the industry since deregulation-the proliferation of products being offered by the airlines and the ...

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