Article: Voila Hotel Rewards-Revolutionary Hotel Rewards Programme to Launch at World Travel Market 2006

NEWPORT BEACH, CA--(CCNMatthews - October 12, 2006) - Voila Hotel Rewards, an innovative frequency guest loyalty program designed specifically for small groups and independent hotels and resorts, will launch at World Travel Market in London.

Voila Hotel Rewards (http://www.VHR.com) is the latest product offering from Hospitality Marketing Concepts (HMC), the leading provider of travel industry paid consumer membership and database management programs. Voila is the first and only points-based, guest loyalty program that gives independent hotel groups the competitive edge previously reserved for only the largest global hotel brands.

Within the first five years, Voila is projecting to have at ...

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