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Article: Tayto's porky deal scratches snack market ; The Irish owners of the Golden Wonder crisp factory in Scunthorpe have taken a big bite into the UK's snack food market.
- Article from:
- Scunthorpe Evening Telegraph
- Article date:
- March 20, 2008
CopyrightCopyright 2008 Scunthorpe Evening Telegraph. Provided by ProQuest LLC. (Hide copyright information)
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The Irish owners of the Golden Wonder crisp factory in Scunthorpe
have taken a big bite into the UK's snack food market.
Ulster-based Tayto Golden Wonder has bought Britain's best-
selling pork scratchings brand Mr Porky for an undisclosed sum.
The deal with the Birmingham-based Red Mill Food company has
elevated the company into third place in the UK snack food league,
behind Walkers and United Biscuits.
It is also said to be good news for Scunthorpe where 300 workers
are employed, with 60 years of crisp-making expertise.
A Tayto spokeswoman said: "The takeover of Mr Porky will be very
positive news for Scunthorpe.