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Article: New Yorker misses the Target But single-advertiser issue catches mag watchdog napping, too
- Article from:
- Chicago Sun-Times
- Article date:
- August 23, 2005
- Author:
CopyrightCopyright 2005 Chicago Sun-Times. (Hide copyright information)
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The fallout surrounding the New Yorker's shocking Aug. 22 issue
featuring Target as the single advertiser spread Monday to the
American Society of Magazine Editors, an organization of leading
magazine editors among whose responsibilities, we've been told, is
keeping a watchful eye on the so-called sacred (but it would appear
fast becoming less so) wall between advertising and editorial in the
magazine industry.
Based on our experience the past several days, we would
respectfully suggest that ASME, which also hands out the esteemed
National Magazine Awards (which the New Yorker, by the way, has won
bundles of in recent years), has all but abandoned its watchdog role.
Last week, we had ...