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Article: BLING: ITS COST CAN STING

Article from:
Roanoke Times & World News
Article date:
April 13, 2008
Author:
Copyright

A standard gold wedding band last year had a $65 price tag at Old Town Jewelers in Vinton. Now the price for the same ring is $135.

The escalating prices of gold and platinum in the past several months have doubled and, in some cases, tripled the value of all things bling.

Gold's ability to attract an ever-growing investment audience has sent prices for this precious metal skyrocketing to record highs.

Investors increasingly are buying gold because it's viewed as a stable hedge against inflation and fluctuations in a weak U.S. dollar, according to the World Gold Council.

Also, platinum prices are climbing to all-time highs because of

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