Article: City expects First Choice to bid for Airtours THE WEEK AHEAD

WHEN PETER Long, the chief executive of First Choice, posts interims on Tuesday the management's view on possible mergers for the group will be of much more interest to the City than the figures. Last week's decision by Europe's supreme court to annul the 1999 ruling which blocked First Choice's planned merger with rival Airtours has led to increasing speculation that a wave of merger activity is set to sweep through the travel industry.

Analysts reckon the most likely link-up involving First Choice will see the group make another attempt at a marriage with Airtours, recently renamed MyTravel. This time around, however, any deal would most probably see First Choice leading the way and ...

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