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Cash from trash ; With waste management proving profitable the world over, Indian entrepreneurs look at rubbish as a resource to build new businesses.
- Article from:
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India Today
- Article date:
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July 14, 2008
- Author:
- Nandini Vaish
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Copyright informationCopyright 2008 India Today. Provided by ProQuest LLC. (Hide copyright information)
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The shiny, freshly-painted exterior of The Ideas Company (TIC) in
Noida is quite a contrast to its interior, where cartons of broken
computer monitors, printers and printed circuit boards (PCBs) lean
against the walls.
Men and women in fluorescent safety jackets tear computers apart
with hammers and electric drills. There is e-waste all around.
Yet, unlike many of its peers, TIC is clean and organised. Its 22-
year-old CEO Pranav Tripathi walks around ensuring all the
components are in the right boxes.
The PCBs are shipped to Belgium, Japan and Malaysia for precious
metal extraction while the wires are sent to Singapore. It may not
be a fun job, says Tripathi, but somebodys got to do ...