Article: New websites reflect firms' high-flier profile

C reative design and marketing agency DNA Advertising has launched two new corporate websites aimed squarely at an affluent audience seeking a slice of the high life.

It has produced the sites for Princess Yachts International in Plymouth and the Ascari Race Resort in Spain, and they which have been designed to raise the companies' profile on the Internet and attract more customers.

A competitive pitch with another agency from the UK resulted in DNA Advertising being awarded the contract to give Princess Yachts International - a global leader in building luxury yachts - a fresher and more modern website, incorporating far more information about the boats than had been on the site ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!