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Article: Freewheeling: In the midst of making great cars, many automakers folded
- Article from:
- Oakland Tribune
- Article date:
- January 30, 2009
- Author:
CopyrightCopyright 2009 Oakland Tribune. Provided by ProQuest LLC. (Hide copyright information)
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BY EVELYN KANTER
motor matters
It is crucial to the American economy that Ford, General Motors
and Chrysler weather the current economic storm. But, they would not
be the first domestic carmakers to shrink, merge, or even go out of
business in the 100-plus-year history of our love affair with the
automobile.
There's speculation Ford will let the Mercury brand die, leaving
only Ford cars and trucks and Lincoln luxury models. It would not be
the first time Ford killed a brand. Remember the Edsel? Named for
the son of company founder Henry Ford, Edsel sedans and convertibles
were born with great fanfare, with 1958 models. Three years later,
sales were barely a blip, the Edsel name a laughing ...
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Article: EX-CHRYSLER CHIEF IACOCCA ON ENRON'S FALL, AUTOS' FUTURE
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May 5, 2002 ;
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... ... s collapse, his years at Chrysler, and other matters in an interview ... Who recruited you to run Chrysler? A. Bill Hewlett, one of the founders of Hewlett-Packard, hired me. He was on the board of Chrysler. Q. Looking back at your ...
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