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Article: Robert Louis-Dreyfus, 63, master of the turnaround
- Article from:
- The Boston Globe (Boston, MA)
- Article date:
- July 17, 2009
- Author:
CopyrightCopyright 2009 The Boston Globe. Provided by ProQuest LLC. (Hide copyright information)
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Robert Louis-Dreyfus, a scion of great wealth who made his own
fortune by applying a keen business sense to rescuing troubled
companies, including Adidas, the sportswear maker, and Saatchi &
Saatchi, the sprawling advertising agency, died on July 4 in Zurich.
He was 63.
His death was announced by Olympique Marseille, a professional
soccer club he owned in France. European press reports said the
cause was leukemia.
His rumpled appearance and love of sports and playing poker did
little to disguise his hard-driving - some said brutal - style of
beating flagging companies into shape. Once they were healthy, he
left quickly, a characteristic some praised and some deplored.
"I'm a gambler, and I ...