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Article: Imperial Tobacco finding success in new markets
- Article from:
- Evening Post (Bristol UK)
- Article date:
- July 24, 2009
CopyrightCopyright 2009 Evening Post (Bristol UK). Provided by ProQuest LLC. (Hide copyright information)
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IMPERIAL Tobacco is forecasting a "successful" 2009 despite the
economic downturn and falls in its sales in the UK and across the
Continent.
However, the Bristol-based firm which bought its French-Spanish
rival Altadis last year was still bullish when it published a
trading report yesterday.
While trading has declined in Europe, sales in other parts of the
world increased as the firm has increased its brand presence as a
result of the multimillion-pound takeover.
The company said in the UK market decline had slowed in recent
months with a fall in customers buying UK brands abroad as the
impact of a weaker economy took effect and also because of the
weakness of the pound against the euro.
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