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Article: Caravans motor through recession
- Article from:
- Waikato Times
- Article date:
- August 10, 2009
- Author:
CopyrightCopyright 2009 Waikato Times. Provided by ProQuest LLC. (Hide copyright information)
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Business is booming for expanding Hamilton caravan manufacturer
Leisure Line.
That's despite the belt- tightening economic climate and the fact
this family-owned company operates in an industry sector that would
appear to be highly exposed to a downturn in discretionary spending.
Leisure Line is already New Zealand's largest caravan
manufacturer, with 25 per cent of the market.
But the company's marketing and development manager, Wayne Bates,
expects to nudge that figure towards 35 per cent after its new
Southern Star range of models is unveiled at the National Caravan
and Motorhome Show in Christchurch in October.
Mr Bates said the new range combined a more modern European
styling with ...