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Article: Top Honors for Best of Show Were Awarded to Lapiz and LatinWorks at the 11th Annual Advertising Age Hispanic Creative Advertising Awards
- Article from:
- U.S. Newswire
- Article date:
- September 21, 2009
CopyrightCopyright 2009 U.S. Newswire. Provided by ProQuest LLC. (Hide copyright information)
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To: NATIONAL EDITORS
Contact: Elinor Kinnier of AHAA, +1-703-610-0204,
ekinnier@cmgresults.com; or Laurel Wentz of Ad Age, +1-212-210-
0175, lwentz@adage.com
MIAMI, Sept. 21 /PRNewswire-USNewswire/ -- Procter & Gamble's
Pepto-Bismol TV campaign "Love and Hate" by Lapiz won Best of Show/
Campaign with two TV spots showing food behaving badly with the
message "Don't let the food you love hurt you." Lapiz also won a
gold and a silver award for the individual spots "Empanada" and
"Cheesecake."
Cine Las Americas picked up Best of Show/Single Ad for
"Estratosfera", a spot that promoted a Latin film festival by
featuring a delusional speech by former Argentine president Carlos
Menem promising to ...