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Article: Quinn Group sees potential for more growth in 'Trees'

Article from:
The Irish Times
Article date:
September 24, 2009
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MEDIA & MARKETING: ONE YEAR on from the controversy surrounding Sean Quinn's investment in Anglo Irish Bank, which resulted in the Financial Regulator imposing a [euro]3.2 million penalty on Quinn Insurance for breaches of regulatory requirements, Quinn Group has stepped back into the limelight with a swish new TV ad to promote its commercial and business insurance division, writes SIOBHAN O'CONNELL

Trees, a 60-second commercial with the strapline "Supporting Irish Business, Growing Irish Jobs", debuted during last Sunday's All-Ireland Football Final and will run for several months. The commercial is targeted at SME business customers who, according to research, don't know much about the ...

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